AA/AS in Marketing is an associate's degree in Advertising & Digital Marketing programme taught at Universidade Paulista in São Paulo, Brazil. The programme runs for 2 years, delivered on campus.
At a glance
Degree:Associate's Degree
Field:Advertising & Digital Marketing
Duration: 2 years
Delivery: On Campus
We have no tuition fees or an application deadline on record for this programme yet — see the official programme page.
— it helps other students.
The programme prepares students to plan, carry out and analyse strategies that link companies with their customers, with attention to the digital market.
Students build strategic, creative and analytical skills, including digital marketing, and learn to follow changes in the market and in consumer behaviour across communication and business areas.
This is a shorter, career-focused qualification built around one occupational area, so the content is applied and aimed at entering the job market. The stated length is 2 years. The course is offered both on campus and by distance learning. Students also receive access to tools for artificial intelligence, productivity and career development alongside the degree. Study is organised around core subjects, applied activities and practical work, and the university describes the degree as preparing graduates for the labour market in their field. Prospective students apply through the university's entrance exam (vestibular), and the institution presents the course among its undergraduate options.
