Master's in Sales Management

The blended master's in sales management develops commercial leaders with a strategic outlook, able to direct teams, grow markets and apply modern methods. The programme runs over twelve months and mixes theory with applied projects. Coursework covers managerial foundations, market analysis, customer management and ethical leadership. A project-based approach builds skills in negotiation, financial analysis, sales planning and team direction, helping graduates turn marketing strategies into sustainable commercial results. Students may also pursue a second international degree through a partnership with a university in Spain, which broadens career prospects in global markets. Graduates leave ready to lead commercial departments in competitive environments. Students also consider how customer relationships and sales performance reinforce one another over time. Teamwork and communication are integrated throughout the course.