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Université de Cergy-Pontoise
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BA/BS in But techniques de commercialisation tc

BA/BS in But techniques de commercialisation tc

Cergy-Pontoise, Île-de-France, France•QS 2016 #701-891

Official program page (opens in a new tab)

BA/BS in But techniques de commercialisation tc is a bachelor's degree programme taught at Université de Cergy-Pontoise in Cergy-Pontoise, France. The programme runs for 3 years.

At a glance

Degree: Bachelor's Degree

Duration: 3 years

We have no tuition fees on record for this programme yet — see the official programme page. — it helps other students.

Last checked October 2026 · Source: formation.cyu.fr ·

Program details

Overview

The BUT Techniques de commercialisation (TC) at CY IUT combines about 1,800 hours of teaching, with roughly one third given to practical work, realistic business cases and management simulations. Six pathways are offered, including digital marketing and entrepreneurship, international business for buying and selling, customer relationship development, and brand strategy with events. Some intakes run at the Sarcelles and Pontoise sites, and a route exists for holders of professional baccalauréats. Graduates are prepared for sales, marketing and customer management roles in commercial organisations.

Requirements

Admission Requirements: Baccalauréat required (general or technological; professional baccalauréat route available). General specialities such as mathematics, economics or languages are advised. Applications through Parcoursup.

Application Details

Start Date: 1 September 2026

Application Deadline: 1 April 2026

About Université de Cergy-Pontoise

Type: University

QS rank: #701-891

Programs: 87

Location: Cergy-Pontoise, Île-de-France, France

View the full Université de Cergy-Pontoise profile

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Scholarships in France

Aide à la mobilité internationale — EUR 400
Bourse sur critères sociaux — EUR 6,335
Erasmus+ mobility grant
ESSEC Foundation Need-based Scholarship — EUR 20,000
France Excellence Eiffel Scholarship — EUR 1,200

Frequently asked questions

What degree does BA/BS in But techniques de commercialisation tc award?

Université de Cergy-Pontoise awards a Bachelor's Degree on completion of this programme.

How long does BA/BS in But techniques de commercialisation tc take?

The programme runs for 3 years.

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BA/BS in But techniques de commercialisation tc

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