Institute of Marketing and Advertising
Mexico • Founded 1963
Overview
Institute of Marketing and Advertising is a private institution located in México, Mexico. Founded in 1963, it operates as a higher-education provider.
The institution offers programmes across multiple qualification levels. Institute of Marketing and Advertising's academic structure spans several faculties, supporting a catalogue of active programmes.
Location & Contact
Need to get in touch with Institute of Marketing and Advertising or find your way to campus? Address, phone, email, and online links are below. These reflect what the institution publishes on its official channels.
Faculties & Divisions
Institute of Marketing and Advertising's subject-coverage map. Specialised laboratories and facilities are usually controlled by their host faculty, which affects access for cross-departmental students.
Advertising (Course/Programme) 1 subject offered
Specialisations & Subjects
- Advertising and Publicity
Design (Course/Programme) 2 subjects offered
Specialisations & Subjects
- Design
- Graphic Design
Common Career Paths
- Designer
- Creative Director
- UX Researcher
Illustrative career directions for this field; specific outcomes depend on programme and student choices.
Marketing (Course/Programme) 1 subject offered
Specialisations & Subjects
- Marketing
Common Career Paths
- Marketing Manager
- Brand Strategist
- Digital Marketer
Illustrative career directions for this field; specific outcomes depend on programme and student choices.
Programs Offered
Each programme at Institute of Marketing and Advertising is grouped by the degree it leads to. New programmes can take 6–12 months to propagate through search engines, so the live catalogue here is the authoritative list.
Bachelor's Degree
3 programmes
Institute of Marketing and Advertising's 3 programmes at this tier lead to a bachelor's qualification, the first full degree most students pursue and the usual prerequisite for master's-level entry.
Bachelor of Marketing Licenciatura en Mercadotecnia Business & Management 4 years On-campus
Bachelor of Advertising Licenciatura en Publicidad Business & Management 4 years On-campus
Bachelor of Advertising Design Licenciatura en Diseño Publicitario Architecture 4 years On-campus
No programmes match your filter in this level.
How to apply to Institute of Marketing and Advertising
A practical five-step guide to applying to Institute of Marketing and Advertising, from programme research through submission and follow-up.
- 1 Identify the right programme
Institute of Marketing and Advertising's catalogue includes 3 programmes. Browse by level, identify candidates matching your prior qualifications, and note their entry requirements for the next step.
- 2 Check entry requirements
Entry requirements vary by programme and degree level. Verify academic minimums, language tests (if international), and any additional documents required for Institute of Marketing and Advertising's admissions process.
- 3 Prepare your application documents
Typical documents include academic transcripts, identity proof (passport or national ID), language proficiency test scores, a personal statement or motivation letter, and recommendation letters. International applicants should account for translation and notarisation time.
- 4 Submit via the institution
Submit your completed application through Institute of Marketing and Advertising's official website at www.improma.com. Most institutions use an online portal — register an account, complete the application form, and upload your prepared documents. Keep copies of all submissions and confirmation receipts.
- 5 Get in touch with admissions
Follow up to confirm your application was received and is being processed. Admissions teams may request interviews or additional documents — respond promptly to keep your application active.
Frequently Asked Questions about Institute of Marketing and Advertising
Short Q&A on the institutional facts that matter most when shortlisting Institute of Marketing and Advertising as a study destination.
When did Institute of Marketing and Advertising open?
Institute of Marketing and Advertising traces its founding to 1963 (approximately 63 years ago).
Where can I find Institute of Marketing and Advertising?
The institution is located in México, Mexico.
Is Institute of Marketing and Advertising a public or private institution?
Institute of Marketing and Advertising is a private institution.
Where can I learn more about Institute of Marketing and Advertising?
The institution's website is www.improma.com.
Top-Ranked Universities in Mexico
Looking for the strongest names in Mexico? These are the highest-ranked institutions nationally — useful context for benchmarking Institute of Marketing and Advertising against the country's most established universities. National benchmarks also signal the upper bound of academic prestige in Mexico.
Where Else to Study Business & Management
Interested in Business & Management but want alternatives to Institute of Marketing and Advertising? These institutions in Mexico also offer programmes in this field, each with their own specialisations and admissions paths. Comparing the curriculum across schools often surfaces differences worth weighing.
Universities Often Compared with Institute of Marketing and Advertising
International branch campuses are common among universities at Institute of Marketing and Advertising's tier. Peer institutions often operate in similar geographies, signalling comparable global ambition.
