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Master Marketing, vente

Poitiers University

Poitiers, Nouvelle-Aquitaine, France

Official program page (opens in a new tab)

Poitiers University offers Master Marketing, vente, a master's degree in Marketing programme in Poitiers, France. The programme runs for 2 years. It carries 120.0 credits (ECTS).

At a glance

Degree: Master's Degree
Field: Marketing
Duration: 2 years
Credits: 120.0 (ECTS)

We have no tuition fees or an application deadline on record for this programme yet — see the official programme page. — it helps other students.

Last checked October 2026 · Source: formations.univ-poitiers.fr ·

Program details

Overview

The Master in Marketing and Sales is offered at four sites: Poitiers, Niort, Angoulême, and a distance-learning M2. Poitiers' first year is designed as discovery and continuity with the specialisation offered in year two. Niort focuses on versatility and project management, with growing emphasis on digital and responsible marketing. Each route combines theoretical and operational foundations for entering the job market with a company placement, which lets students shape a coherent career project. Students finish with a scientific research project presented orally to a panel of experts, after training in research methods and individual supervision.

Requirements

Admission Requirements: A licence in management or an equivalent with marketing content, plus the Score IAE Message test. Apply for M1 through the national master platform, monmaster.gouv.fr.

About Poitiers University

Type: University
Control: Public
Students: 28,000
Programs: 279
Location: Poitiers, Nouvelle-Aquitaine, France
Poitiers University principal campus

View the full Poitiers University profile

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Frequently asked questions

What degree does Master Marketing, vente award?

Poitiers University awards a Master's Degree in the field of Marketing on completion of this programme.

How long does Master Marketing, vente take?

The programme runs for 2 years.

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