BA/BS in Wirtschaftsinformatik

The Bachelor of Science in Business Information Systems (Wirtschaftsinformatik) is designed for students curious about data, algorithms and how companies use artificial intelligence and machine learning to gain an edge, while also caring about the ethical and environmental side of technology; a collaborative working style helps throughout. The curriculum combines business and economics foundations, including strategic decision-making and operations management, with a strong computing core in data science, data analytics, machine learning, programming and big data, supported by mathematics, statistics and empirical research methods. A distinctive sustainability-and-ethics strand runs through the whole degree, covering themes from economic growth and climate change to business ethics, and students shape an individual profile through electives in areas such as accounting and finance or management before completing a bachelor thesis and colloquium on a practical or theoretical business-informatics question. The fifth semester is recommended for both study abroad and an internship. Graduates typically become data scientists, data analysts or data engineers, or move into digitalisation-focused roles across procurement, sales, marketing, controlling, finance, logistics or IT, as well as consulting.