Associate Degree in Business (Marketing)

This Associate Degree in Business from Mandhu College specialises in Marketing and is a one-year, 120-credit-point qualification delivered over two semesters through the college's Virtual Campus. Alongside core business units in law, quantitative methods, IT management and economics, students study brand and service marketing and product development together with marketing research and human resource management, gaining both the theory and the practical techniques, from pricing strategy to advertising approaches, needed to work in a marketing team. The course prepares graduates for middle-management or technical roles in marketing, advertising or public relations within a business, and is structured so students can progress directly into the final year of Mandhu College's Bachelor of Business if they choose to continue to degree level. It is aimed at students who want a fast, focused route into marketing-related work, or who are already working in the field and want a formal qualification behind their experience. Entry requires a related Level 5 qualification.