BA/BS in Grado en Publicidad

Universidad Europea de Canarias

La Orotava, Las Palmas, Spain

Official program page (opens in a new tab)

BA/BS in Grado en Publicidad is a bachelor's degree in Business & Management programme taught at Universidad Europea de Canarias in La Orotava, Spain. The programme runs for 4 years, delivered on campus. It carries 240.0 credits (ECTS).

At a glance

Degree: Bachelor's Degree
Field: Business & Management
Duration: 4 years
Delivery: On Campus
Credits: 240.0 (ECTS)

We have no tuition fees or an application deadline on record for this programme yet — see the official programme page. — it helps other students.

Last checked October 2026 · Source: universidadeuropea.com ·

Program details

Overview

The Bachelor's Degree in Advertising is an official four-year programme of 240 ECTS credits taught in Spanish at Santa Cruz. It trains students in commercial and strategic communication, combining creative thinking with generative artificial intelligence, digital production platforms and content analysis. The model is experiential, learning by doing, with an entrepreneurial and technology-oriented approach to communication. The curriculum covers market structure, communication skills, consumer psychology, advertising agency processes, media and advertising formats, brand management and professional ethics. Creative workshops and advertising strategy modules run through the later years, preparing graduates to plan campaigns across digital and traditional channels.

Requirements

Admission Requirements: Not yet summarised here; see the official programme page.

About Universidad Europea de Canarias

Type: University
Control: Private
Founded: 2012
Programs: 38
Location: La Orotava, Las Palmas, Spain

View the full Universidad Europea de Canarias profile

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Frequently asked questions

What degree does BA/BS in Grado en Publicidad award?

Universidad Europea de Canarias awards a Bachelor's Degree in the field of Business & Management on completion of this programme.

How long does BA/BS in Grado en Publicidad take?

The programme runs for 4 years.

Can BA/BS in Grado en Publicidad be studied online?

No — the programme is taught on campus at Universidad Europea de Canarias.

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