PGCert in Marketing

This graduate certificate pairs a grounding in marketing with attention to leading sales teams. It is offered online. Courses address strategic marketing decisions, sales leadership, sales techniques and negotiation, and a choice between digital buying behavior and customer and market insights. Applicants need a bachelor's degree, and the same requirements apply to transfer students. Prospective students can request information or begin an application from the program page. Entry standards for graduate applicants, including the transcripts and supporting documents to submit, are listed there, and a graduate advisor can answer questions about sequencing courses alongside work and other commitments. The credential is compact, so it suits working adults and degree-seeking students who want a focused addition to their qualifications within the College of Business.