BA/BS in Communication and Media Studies

Strategic Communications teaches students to think critically and write well while understanding how media works. The aim is readiness for both long-established media outlets and the newer digital platforms that have grown up around them. Early on, students study news writing and legal questions in media, then put theory to use by producing content for printed and online publications. They also learn the basics of marketing and advertising. The skills graduates leave with include AP Style, public relations, graphic and web design, photography, and some programming. Internships with local media organizations expose students to traditional and online channels. The department also offers student media, clubs, awards and an online option for those who need it. Wilson College is a private institution in Pennsylvania, and prospective students can request information, arrange a visit or begin an application through the admissions team.