MA/MS in Comunicação Estratégica

Instituto de Artes Visuais, Design e Marketing

Lisbon, Lisbon, Portugal

Official program page (opens in a new tab)

MA/MS in Comunicação Estratégica is a master's degree in Communication Studies programme offered by Instituto de Artes Visuais, Design e Marketing in Lisbon, Portugal. The programme runs for 2 years. It carries 120.0 credits (ECTS).

At a glance

Degree: Master's Degree

Field: Communication Studies

Duration: 2 years

Credits: 120.0 (ECTS)

We have no tuition fees or an application deadline on record for this programme yet — see the official programme page. — it helps other students.

Last checked October 2026 · Source: iade.europeia.pt ·

Program details

Overview

The master trains communication professionals for the challenges of a changing world, combining strategic thinking with creativity. Its interdisciplinary approach builds strategies for different organisational contexts, and its structure balances theory and practice. Students learn to analyse, plan and implement communication strategies and to make informed, ethical decisions in complex scenarios. The plan covers argumentation and discourse, internal communication, organisational reputation, public relations, press relations, social media strategy, corporate social responsibility, branding labs and crisis communication, ending with a dissertation or project. The award is a Mestrado of 120 ECTS over two years.

Requirements

Admission Requirements: Not yet summarised here; see the official programme page.

Application Details

Start Date: September 2026

About Instituto de Artes Visuais, Design e Marketing

Type: College

Control: Private

Founded: 1969

Programs: 35

Location: Lisbon, Lisbon, Portugal

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Frequently asked questions

What degree does MA/MS in Comunicação Estratégica award?

Instituto de Artes Visuais, Design e Marketing awards a Master's Degree in the field of Communication Studies on completion of this programme.

How long does MA/MS in Comunicação Estratégica take?

The programme runs for 2 years.

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MA/MS in Comunicação Estratégica

At a glance