Master of Science in Strategic Management and Customer Experience is a master's degree in Management & Leadership programme taught at L-Università ta' Malta in Msida, Malta. The programme runs for 3 semesters, delivered on campus. It carries 90.0 credits (ECTS). Tuition for international students is EUR 10,800 per total.
At a glance
Degree:Master's Degree
Field:Management & Leadership
Duration: 3 semesters
Delivery: On Campus
Credits: 90.0 (ECTS)
International tuition: EUR 10,800 / total
We have no an application deadline on record for this programme yet — see the official programme page.
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Information for the 2026/27 academic year · Last checked October 2026 · Source: um.edu.mt ·
Program details
Overview
This Master's degree is built around marketing and management roles, with particular weight placed on understanding customer needs and shaping meaningful experiences around them. Alongside theoretical grounding, students develop communication, analytical and problem-solving skills together with a customer-centred mindset and leadership ability aimed at running teams effectively across a range of service settings.
The Master of Science runs full-time over three semesters, combining taught units with a research dissertation (mainly taught), and carries 90 ECTS credits.
Graduates are prepared for roles such as customer-service manager, experience manager or marketing manager, and positions like chief experience officer, across a range of industries where customer relationships drive business performance and brand loyalty. The mix of theory and hands-on practice is intended to leave graduates equally ready for team-leadership and customer-facing responsibilities.
Requirements
Admission Requirements: UM applies course-specific entry requirements under its regulations and bye-laws. Local applicants are assessed on qualifications such as the Matriculation Certificate, International Baccalaureate, or European Baccalaureate; international applicants hold overseas qualifications evaluated individually for comparability with UM's standards, with no extra requirements beyond the course's own criteria. MATSEC-qualification applicants must apply as soon as they receive their first result slip after the May/June session; students sitting September resits should apply by the course's first deadline rather than waiting on resit results. After evaluation, the Office of the Registrar issues a decision letter. Admission may also be granted via Recognition and Accreditation of Prior Learning (RPL) for undergraduate and taught postgraduate courses.