MA/MS in Marketing

This full-time marketing master's degree is a nine-month, thirty-credit program committed to advancing each student's career through a mix of education and practical experience. The marketing analytics curriculum draws on current knowledge and technology and gives students grounding in theory, analysis and application. The sequence moves from foundation and core theory toward specific practice, with attention to current trends and techniques needed by marketing professionals worldwide. Full-time students complete the program in two semesters, fall and spring, and course waivers are not granted. Most courses carry two credits. F-1 students who complete the degree and secure post-degree OPT may qualify for the STEM OPT extension, and the Office of International Services can advise them. The program emphasizes application of marketing methods to real business questions.