BA/BS in Business/Corporate Communications

Corporate Communication at Walsh University is an undergraduate major that looks at how organizations speak to the public. Advertising, public relations, and marketing now overlap with social media, video, and blogging, and the program trains students for that blended landscape. The curriculum combines ideas and applied skills drawn from both the business and the communication departments. In keeping with the university's Catholic mission, courses stress ethics and responsibility in professional practice. Students can use recently built labs for design, filming, editing, and audio shows. Graduates may work as marketing communications managers, publications managers, public relations specialists, advertising agency executives, journalists or reporters, production assistants, or staff in legislative and public affairs offices. The major suits learners who want creative media experience together with a grounding in how companies operate.