Diploma in Business - Marketing is a diploma in Business Administration programme offered by Algonquin College in Ottawa, Canada. The programme runs for 2 years, delivered on campus. Teaching is in English. Tuition for international students is CAD 7,764 per semester (CAD 1,389 per semester for local students).
This two-year diploma builds a theoretical grounding in marketing and pairs it with practical, industry-based assignments, projects and simulation exercises across a wide range of marketing and business topics. Coursework traces how marketing shapes a business from product conception through to launch and delivery, covering areas such as pricing strategy, marketing planning, global marketing, marketing communications, marketing research, professional selling and digital marketing and distribution.
Learning is applied through role-play exercises, research assessments, simulation platforms and case studies, including direct work with industry clients such as building a complete marketing plan for a local business. Graduates move into roles spanning business-to-business and consumer sales, advertising, web and digital marketing, marketing research, purchasing and product or brand management, and the diploma also carries forward into further Algonquin College accreditation options, including degree pathways with a partner university.
Requirements
Admission Requirements: Direct entry needs an Ontario Secondary School Diploma (OSSD) or equivalent, or mature-student standing (19 or older without a diploma, assessed by academic achievement testing for a fee). Program eligibility asks for Grade 12 English (ENG4C or equivalent) and Grade 11 Mathematics (MBF3C or equivalent). Applicants presenting international transcripts must document these subjects and may be asked for proof of language proficiency; a domestic applicant with international transcripts must have them assessed by ICAS or WES. Language proficiency is met by IELTS Academic overall 6.0 with no band under 5.5; TOEFL iBT overall 80 (20 per component) for tests sat before 21 January 2026 or overall 4 (4 per component) after that date; or Duolingo English Test overall 110 with at least 110 in Literacy and nothing under 95. If applications exceed available places, selection is based on proficiency in English and Mathematics.
Application Details
Start Date:Intake terms Algonquin lists for this program, read from its own availability table on 6 September 2026: Fall 2026 (AC Day 1 orientation 8 September 2026; Fall term classes start 9 September 2026); Winter 2027 (most classes start 11 January 2027). Term start dates come from the Registrar's Important Dates page, which also gives 11 January 2027 for the Winter 2027 term and 10 May 2027 for the Spring 2027 term. Availability changes as seats fill and an intake already under way may be closed, so check the program page before applying. Algonquin's academic year runs September to August.
Application Deadline:DOMESTIC APPLICANTS (Canadian citizens and permanent residents). Algonquin publishes no deadline unique to this program; the dates below are the college-wide Ontario colleges cycle and apply to every full-time day program. Applications go through ontariocolleges.ca, where 1 February is the equal consideration date each cycle: apply by then and your application is assessed alongside every other one received by that date, while applications arriving later are handled first-come, first-served for as long as places remain. For entry in Fall 2027 the ontariocolleges.ca application opened on 26 September 2026, colleges may begin issuing offers on 1 November 2026, the equal consideration date is 1 February 2027 and an offer must be accepted by 1 May 2027. The equal consideration date that governed the Fall 2026, Winter 2027 and Spring 2027 intakes was 1 February 2026 and has already passed, so those three starts are now first-come, first-served while seats last.
INTERNATIONAL APPLICANTS. Apply directly to Algonquin on the International Application Form in its International Application Portal (AC360) rather than through ontariocolleges.ca, with a CAD 135 application fee. There is no single fixed international deadline: Algonquin asks you to confirm the program is open before applying, warns that a program's status can change to waitlisted or closed before an admissions officer reviews the file, and publishes a closing-date sheet for each intake. For the Fall 2026 intake that sheet gives this program's own dates: 16 September 2026 is the last day to apply on the International Application Portal and receive an acceptance, and 21 September 2026 is the last day to register.