Skill Building for Public Relations Micro-certificate at University of Victoria in Victoria, Canada is a micro-credential in Public Relations programme. The programme runs for 12 weeks, delivered on campus. Teaching is in English. Tuition is CAD 1,000 per total for local students.
This micro-certificate is aimed at new practitioners building confidence, credibility and skills in public relations. It covers fundamentals such as communication planning, writing, social media and media relations, along with the value of leadership within the profession, using practical tools and templates, hands-on activities, and real-world examples to build job-ready skills.
Requirements
Admission Requirements: The Skill Building for Public Relations Micro-certificate's only stated formal admission requirement applies to applicants whose first language is not English, who must demonstrate strong English-language skills equivalent to a TOEFL score of 90 on the internet-based test (575 paper-based) with no section below 20, or an academic IELTS score of 6.5 with no individual component below 6.0. The program page describes its intended audience as professionals taking their first step into public relations, suggesting a background in communication, marketing, business or a related field, or hands-on work experience, without making any of these a mandatory prerequisite. UVic's Division of Continuing Studies sets no minimum GPA, no portfolio, and no formal application beyond direct registration for the course.
Application Details
Application Deadline:Domestic applicants apply through EducationPlannerBC, which opens for 2027-entry applications on 1 October 2026: most degree programmes see September 2027 entry close 31 January 2027, January 2027 entry close 30 September 2026, and Summer 2027 entry close 31 March 2027, though Teacher Education post-degree programmes close 2 January 2027, Indigenous Education post-degree admits on an ongoing basis, and Engineering's Summer entry (high-school graduates only) closes 31 December 2026. International applicants use the same portal and face identical dates, since UVic publishes no separate international deadline. UVic treats these as fixed annual dates rather than rolling admission, though it warns any programme can close early without notice. These are institution-wide dates; this programme publishes no deadline of its own.