MA/MS in Zīmola dizains

This academic master's programme in brand design takes an interdisciplinary approach, bringing together design thinking, visual communication, strategic management, marketing and digital technologies. Its purpose is to prepare a new generation of design leaders who can create, develop and manage brands in a complex cultural setting. Teaching takes place in close cooperation with industry professionals, researchers and experts from the creative industries. Students can work with real brands and also develop their own research and design strategies. The main emphases are design thinking and problem solving, visual identity and communication across different media, UX/UI and service design, strategic management and branding, and intercultural communication and research. Together these show how a brand behaves and builds its reputation in a global environment.