BA/BS in Marketing

Washington State University teaches its Marketing major online through the Carson College of Business. Graduates earn a Bachelor of Arts in Business Administration. Marketing is a broad discipline. It touches sales, advertising, promotion, retail, pricing, distribution, product launches, international trade and online commerce. The major helps students watch how customer wants shift and design products and services that respond to them. Businesses of every kind, along with many government agencies, recruit people with these abilities, and the field is described as offering strong job availability and flexible career paths. Students may start in the spring, summer or fall term, and each one carries a separate application deadline. The program page also offers a downloadable transcript file, which prospective students can review while planning their course of study.