BA/BS in Business Administration

Brock University's Bachelor of Business Administration, delivered through the Goodman School of Business, pairs core business training with elective study drawn from the social sciences, humanities, and mathematics and science. Early coursework builds common grounding across the main functional areas of business and in how the Canadian and global economy works; later coursework lets students pick one of ten areas of concentration — Accounting, Entrepreneurship, Finance, General Management, Human Resource Management, Information Systems, International Business, Marketing, Operations Management, or Public Administration — to steer the degree toward a specific interest. Instruction relies on case studies, experiential exercises, small lecture sections, group projects, and independent assignments, aimed at building communication, analytical, and critical-reasoning skills. A co-op stream lets students complete work terms with employers in Canada and abroad, sampling different placements before graduation to help clarify their career direction. The degree suits students who want broad business training with the flexibility to specialize later, whether toward general management or a specific business function.