PGCert in Social Media Marketing is a postgraduate certificate in Business Administration programme taught at Conestoga College in Kitchener, Canada. The programme runs for 1 year, delivered on campus. Teaching is in English. Tuition for international students is CAD 20,259 per total (CAD 5,831 per total for local students).
Social Media Marketing is a one-year Ontario College Graduate Certificate delivered in hybrid format at Conestoga's Kitchener - Doon campus, preparing college and university graduates to work as digital marketing leaders, strategists and content creators. Students learn to build brand presence, engage audiences and manage online communities across platforms, developing integrated social media strategies while exploring generative AI tools. Hands-on, real-world projects build job-ready experience in content creation, community management and reputation building.
Requirements
Admission Requirements: Entry requires an Ontario College Diploma, Advanced Diploma or Degree, or equivalent; applicants with five or more years of experience in the marketing communications field but no post-secondary credential will also be considered. International transcripts require a course-by-course credential evaluation through a provider such as ICAS or WES. Because this is an Ontario College Graduate Certificate, applicants whose prior instruction was not in English must meet Conestoga's higher exception-tier requirement: IELTS Academic overall 6.5 (no band below 6.0), TOEFL iBT 88 (no skill below 22), PTE Academic 58, CAEL 70 (no sub-score below 60), or Duolingo 120. Applicants submit proof of the admission requirements, and final selection follows a review of the applicant's post-secondary background.
Application Details
Start Date:Intake month: September. Start dates listed by Conestoga on 6 September 2026, for domestic and international applicants alike: September 2026 at Kitchener – Doon and Online. An individual campus intake may already be closed.
Application Deadline:Domestic applicants apply through ontariocolleges.ca (college code CONS): for the Fall 2027 intake the online application opens 26 September 2026, the equal consideration date is 1 February 2027, offers may be issued from 1 November 2026, and accepted offers must be confirmed by 1 May 2027; most oversubscribed programs stop accepting applications after 1 February 2027, though many programs remain open afterward. Conestoga does not publish a separate equal-consideration date for its January intake. International applicants apply directly to Conestoga and are assessed on a rolling, first-come, first-served basis until each program fills; no fixed international closing date is published. These are institution-wide dates; this programme publishes no deadline of its own.