Marketing Management – AI and Automation Graduate Certificate is a postgraduate certificate in Business Administration programme offered by Durham College in Oshawa, Canada. The programme runs for 2 semesters, delivered on campus.
At a glance
Degree:Postgraduate Certificate
Field:Business Administration
Duration: 2 semesters
Delivery: On Campus
We have no tuition fees or an application deadline on record for this programme yet — see the official programme page.
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This graduate certificate combines marketing strategy, campaign development, and applied artificial-intelligence tools to prepare students for AI-driven marketing roles. Coursework covers automation platforms, data analysis, and AI-powered campaign design, alongside core marketing management skills such as brand strategy, digital marketing, and consumer insights. The program includes real-world projects and an industry placement component, giving students applied experience executing marketing initiatives for external organizations. Delivered in person over two semesters at the Oshawa campus, the program is designed for students who already hold a diploma or degree and want to add AI and automation competencies to a marketing skill set, or for applicants with relevant work experience. Graduates are prepared for roles in digital marketing, marketing automation, campaign management, and marketing analytics that call for both traditional marketing knowledge and applied AI tools.
Requirements
Admission Requirements: Applicants require either a college diploma or degree with proof of English language proficiency, or a minimum of three years of work experience in a related field, supported by a professional resumé and letter of intent, along with proof of English language proficiency. Applicants who were internationally educated in a non-English-speaking country must meet Durham College's English Language Proficiency Policy.
