Digital Marketing Post-Diploma Certificate

The Digital Marketing Post-Diploma Certificate builds on a completed diploma to prepare graduates for careers in digital marketing. Over two terms, students study user-experience design, analytics, search engine optimization, integrated media strategies, and web-development techniques used to plan and execute digital marketing campaigns. Courses are delivered in flexible learning spaces designed to accommodate different schedules and learning styles. The program is offered by Bow Valley College's School of Creative Industries and Digital Technology and is intended for applicants who already hold a diploma and want to specialize in digital marketing rather than starting from a general business credential. Special acceptance based on equivalent work experience, education, or training may be considered by the dean on a case-by-case basis. Graduates are prepared for roles such as digital marketing coordinator, social media specialist, and marketing analyst.