BA/BS in Rhetoric and Communications

Rhetoric and Communications at The University of Winnipeg covers the theory, analysis, and practice of written, oral, visual, and digital communication. The program develops skills in drafting, revising, and editing alongside the theoretical and analytical background needed to prepare, interpret, and evaluate messages for varied audiences and purposes. Coursework includes professional writing and editing, rhetorical criticism of texts such as advertising, political speeches, and news reporting, and the study of visual rhetoric, digital communication, and social media. It leads to a Bachelor of Arts degree offered in 3-year, 4-year, and Honours formats. Students majoring in another subject may add a Minor in Rhetoric, Writing and Communications, and the department also offers a stand-alone Certificate in Writing as well as a joint Communications program with RRC Polytech. First-year requirements include an academic writing course, an introductory course in rhetoric and communications, and an English course. Admission follows The University of Winnipeg's general entry requirements, with no specific high school courses required. Graduates work in fields such as public relations, journalism, technical writing, policy analysis, and communications roles in government, health, and business.