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BA/BS in Marketing

University of Saskatchewan

Saskatoon, Saskatchewan, Canada•QS 2027 #411 =

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BA/BS in Marketing is a bachelor's degree in Marketing programme taught at University of Saskatchewan in Saskatoon, Canada. The programme runs for 4 years. Tuition for international students is CAD 48,932 per year (CAD 10,110 per year for local students).

At a glance

Degree: Bachelor's Degree
Field: Marketing
Duration: 4 years
Local tuition: CAD 10,110 / year
International tuition: CAD 48,932 / year

Last checked September 2026 · Source: programs.usask.ca · How we collect data ·

Program details

Overview

Marketing is a major within the Bachelor of Commerce degree offered by the Edwards School of Business at the University of Saskatchewan, comprising 120 credit units over four years, with degree requirements to be completed within ten years of initial admission. The first two years cover general commerce requirements common to all Edwards majors, exposing students to organizational behaviour, business communications, and decision-making. Students apply for acceptance into the Marketing major during second-year program planning, then complete 24 credit units of marketing-specific coursework in years three and four, including courses on consumer behaviour and digital marketing, alongside 18 credit units of senior electives drawn from commerce or non-commerce courses. The program suits students interested in marketing careers within a broader business education, who want to build core commerce knowledge before focusing on marketing strategy, consumer behaviour, and promotion. The Edwards School of Business draws a student community from across Canada and internationally. Graduates are positioned for marketing-focused roles across a range of business sectors after completing the specialized coursework in years three and four.

Requirements

Minimum GPA: 80.00 / %
Admission Requirements: Marketing is entered through the Edwards School of Business: students complete common first-year business courses, then apply for the Marketing major -- one of five Edwards majors (with Accounting, Finance, Human Resources and Supply Chain Management) restricted by academic performance -- during program planning in January of second year. Direct entry from a Saskatchewan high school asks for Pre-Calculus 30 (recommended) or Foundations of Mathematics 30, a math deficiency being clearable before second year, and a minimum admission average of 80%; applications are considered on a rolling basis until seats fill. English proficiency is USask's general undergraduate Language Proficiency Regulations (admissions.usask.ca/requirements/english-language-proficiency.php): IELTS Academic 6.5/6.0, TOEFL iBT 86/19, PTE Academic 63/59, Duolingo 120/100, CAEL 70/60. Edwards runs intakes each January, May and September.

Application Details

Start Date: January, May and September
Application Deadline: The University of Saskatchewan does not publish fixed general application deadlines for its direct-entry undergraduate colleges (Agriculture and Bioresources, Arts and Science, Education, Edwards School of Business, Engineering, Kinesiology, Dental Hygiene, Dental Therapy): admission requirements and deadlines for the 2027-28 cycle become available only once applications open on 25 September 2026, and the site gives no separate international closing date. Non-direct professional programs set their own dates instead: for September 2027 entry, the College of Law's JD opens 15 October 2026 with rolling review to a 1 February 2027 documents deadline and is not currently accepting international applicants; the College of Medicine's MD applications close 1 October 2026 for domestic (Canadian citizen/PR) applicants only; and the Nutrition program's single deadline is 15 March 2027 for both domestic and international applicants, with no late applications considered. These are institution-wide dates; this programme publishes no deadline of its own.

About University of Saskatchewan

“Deo et Patriae”

Type: University
Control: Public
Campus setting: Urban
Founded: 1907
Students: 26,155
QS rank: #411 =
Programs: 221
Location: Saskatoon, Saskatchewan, Canada

View the full University of Saskatchewan profile

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Scholarships in Canada

  • Chancellors' Scholarship — CAD 30,000
  • College of Agriculture and Bioresources - Torvald and Margaret Tollefson Renewable Entrance Scholarship — CAD 24,000
  • Edwards Undergraduate Scholarship — CAD 36,000
  • George and Marsha Ivany President's First & Best Scholarship — CAD 40,000
  • International Baccalaureate (IB) Diploma Program Excellence Award — CAD 3,000

Frequently asked questions

What degree does BA/BS in Marketing award?

University of Saskatchewan awards a Bachelor's Degree in the field of Marketing on completion of this programme.

How long does BA/BS in Marketing take?

The programme runs for 4 years.

How much does BA/BS in Marketing cost?

Tuition for international students is CAD 48,932 per year (CAD 10,110 per year for local students).

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