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Marketing: Bachelor's Degree (BBA)

Vancouver Island University

Nanaimo, British Columbia, Canada•QS 2025 #1201-1400

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Vancouver Island University offers Marketing: Bachelor's Degree (BBA), a bachelor's degree in Business Administration programme in Nanaimo, Canada. The programme runs for 4 years. Tuition for international students is CAD 24,963 per year (CAD 5,194 per year for local students).

At a glance

Degree: Bachelor's Degree
Field: Business Administration
Duration: 4 years
Local tuition: CAD 5,194 / year
International tuition: CAD 24,963 / year

We have no an application deadline on record for this programme yet — see the official programme page. — it helps other students.

Last checked September 2026 · Source: viu.ca ·

Program details

Overview

Marketing is one of the specializations within Vancouver Island University's Bachelor of Business Administration degree, a four-year, 120-credit program offered at the Nanaimo campus or online. Coursework prepares students for a flexible range of marketing careers, including online and social media marketing management, not-for-profit marketing, advertising management, event and promotion management, brand and product management, retail management, sports marketing management, market research consulting, business development, and sales management. The major combines core BBA business courses in management, finance, and economics with marketing-specific coursework, and integrates hands-on learning through real-world team projects in every course. It can be completed as a 30-credit major or an 18-credit minor. The program has four intakes a year, in September, January, May, and June, and leads to a Bachelor Degree credential.

Requirements

Admission Requirements: Admission follows Vancouver Island University's general undergraduate entry requirements for the Bachelor of Business Administration. Applicants need one of Pre-Calculus 11, Foundations of Mathematics 11, Computer Science 11, or Computer Science 12 with a minimum grade of 'C' (or equivalent).

Application Details

Start Date: September, January, May and June

About Vancouver Island University

“Love where you learn”

Type: University
Control: Public
Campus setting: Urban
Founded: 1969
Students: 12,022
QS rank: #1201-1400
Programs: 150
Location: Nanaimo, British Columbia, Canada
Vancouver Island University academic facilities
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Frequently asked questions

What degree does Marketing: Bachelor's Degree (BBA) award?

Vancouver Island University awards a Bachelor's Degree in the field of Business Administration on completion of this programme.

How long does Marketing: Bachelor's Degree (BBA) take?

The programme runs for 4 years.

How much does Marketing: Bachelor's Degree (BBA) cost?

Tuition for international students is CAD 24,963 per year (CAD 5,194 per year for local students).

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