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PhD in Marketing

HEC Montréal

Montréal, Quebec, Canada

Official program page (opens in a new tab)

PhD in Marketing is a doctorate in Business Administration programme taught at HEC Montréal in Montréal, Canada. The programme is delivered on campus.

At a glance

Degree: Doctorate
Field: Business Administration
Delivery: On Campus

We have no tuition fees or an application deadline on record for this programme yet — see the official programme page. — it helps other students.

Last checked September 2026 · Source: hec.ca ·

Program details

Overview

This PhD in Administration – Marketing is offered by HEC Montréal jointly with Concordia University, McGill University and the Université du Québec à Montréal (UQAM), and is taught in French, English or both. The 90-credit, full-time program combines coursework and specialization seminars with a thesis, and can be completed in four to five years. Classes are held on-site at the Côte-des-Neiges campus. Research areas include brand management, consumer behaviour, consumer culture theory, electronic commerce, arts and cultural marketing, and marketing strategy, with faculty publishing in journals such as the Journal of Consumer Research, Journal of Marketing and Journal of Marketing Research. Tuition fees are waived for the first four years of full-time study, with competitive funding available. Of the 38 most recent graduates, 97% hold positions as professors at Canadian or foreign universities. The program is eligible for a Post-Graduation Work Permit.

Requirements

Admission Requirements: Applicants must hold a Master of Science (MSc), Master of Business Administration (MBA), or another graduate degree in a related field, with an average the School deems excellent across all years of university study. Submitting GRE, TAGE MAGE, or GMAT scores is optional but recommended. An advanced level of English or French is required, demonstrated through prior education or by passing a language test or completing an advanced-level language program. Admission is offered for the Fall term only, with applications due no later than January 5. Students still completing a master's program may apply, conditional on receiving their degree before the doctoral program begins, in late August.

Application Details

Start Date: September

About HEC Montréal

Type: University
Control: Public
Campus setting: Urban
Founded: 1907
Students: 14,484
Programs: 70
Location: Montréal, Quebec, Canada
HEC Montréal campus from the outside
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  • Bourse d'attraction de la M. Sc. — CAD 10,000
  • Diane Giard Scholarship (MBA) — CAD 5,000
  • Differential Tuition Fee Exemption (M. Sc.) – Newly Admitted
  • MSc Entrance Scholarship – Supervised Project Stream — CAD 4,000

Frequently asked questions

What degree does PhD in Marketing award?

HEC Montréal awards a Doctorate in the field of Business Administration on completion of this programme.

Can PhD in Marketing be studied online?

No — the programme is taught on campus at HEC Montréal.

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