BA/BS in Data Analytics

The Business Analytics and Information Systems major leads to a Bachelor of Science in Business Administration. Students learn how data analysis and statistical modeling inform operational decisions in business, and they gain experience through their own research and applied projects. The curriculum starts with calculus, composition, marketing principles and the business profession seminar, then adds core courses specific to business analytics and a senior-year natural science elective and lab. Study takes place within an AACSB-accredited business school. The page lists a wide range of careers for graduates, including business intelligence analyst, data analyst, data scientist, data engineer, systems analyst, market research analyst, operations research analyst and quantitative analyst. The department is Business Analytics and Information Systems. Prospective students can use the program page to review the sample course sequence, learn about related majors and student clubs, and request more information or begin an application online.