BA/BS in Marketing Technologies at Vilnius University in Vilnius, Lithuania is a bachelor's degree in Computer Sciences programme. The programme runs for 3.5 years, delivered on campus.
At a glance
Degree:Bachelor's Degree
Field:Computer Sciences
Duration: 3.5 years
Delivery: On Campus
We have no tuition fees or an application deadline on record for this programme yet — see the official programme page.
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This Marketing Technologies programme combines fundamental information-systems training with interdisciplinary knowledge needed to build electronic marketing solutions using information and communication technologies. Sixty ECTS of foundational subjects cover mathematics, computer architecture, programming, information systems and databases, algorithm theory and artificial intelligence fundamentals, before ninety ECTS of specialised work in audiovisual digital technologies, big data analytics, cybersecurity, integrated marketing communication, consumer behaviour online, e-business technologies and digital brand management. A term paper, a fifteen-ECTS internship and a fifteen-ECTS bachelor thesis complete the required work, with ten ECTS of electives available in areas such as advertising technologies or e-marketing strategic management. Assessment combines oral and written exams, coursework, team assignments and practice-report defence. Graduates can work as analysts and designers of enterprise information systems, project managers in digital marketing, or developers of innovative marketing models in startup companies.
Requirements
Admission Requirements: Applicants need high school or secondary education, or higher; non-EU/EFTA applicants must have completed it no more than five years ago. The Vilnius University Kaunas Faculty Admission Committee may invite a candidate to a remote interview. Applicants who did not sit national university entrance exams in their home country must take an entrance exam. Qualification documents are accepted in English or Lithuanian; other languages need official translations bound with certified copies of the originals.
